“The idea for the Pet Cooler Carrier came to me many years ago on a very hot summer day while driving between St. Louis, Missouri and Wichita, Kansas. I was by myself driving when an old pick-up truck passed me with a large dog carrier in the back. Inside the carrier was a German Shepherd, obviously miserable from the unbearable heat. As a designer, I immediately started thinking of how to design a better pet carrier. There’s a certain acronym in design called ‘K.I.S.S.,’ which means ‘Keep It Simple Stupid!’ This principle has served me well over my long career designing products. So, bearing that in mind, the answer was obvious - ice + standard convection + water from ice melt = safety and comfort.”